Welcome to a new episode of the EUVC Impact Highlight, where we bring you the people and perspectives pushing the boundaries of purpose-driven venture. This week, August Solliv sits down with Dougie Sloan, Managing Director, Impact Venture at Better Society Capital, and Jacqueline van den Ende, Co-founder & CEO of Carbon Equity, to explore how we unlock billions for climate action by rethinking the very architecture of venture capital.
Together, they delve into how Carbon Equity is transforming everyday citizens into climate LPs, why “retail” doesn’t mean amateur, and how technology, transparency, and trust can finally bring impact investing to scale.
This episode’s themes:
Why climate finance is stuck—and how we build new pipes;
Reimagining access: giving more people a seat at the capital table;
The rise of the prosumer LP: conviction, education, and agency;
Bridging alpha and impact without trade-offs;
Redesigning private markets for participation at scale.
Here’s what’s covered:
00:30 Jacqueline’s journey: from traditional VC to climate capital rebel
02:15 The climate capital gap: why only 2% of VC goes to climate tech
03:45 Institutional capital vs. bold innovation: the trust mismatch
05:30 Rethinking “retail”: building for a sophisticated next-gen LP
07:00 Tech as an enabler: onboarding, transparency, and scale
08:45 What private market investors need (and don’t get today)
10:00 Productizing the LP experience: clarity, ownership, conviction
11:45 How Carbon Equity builds education into capital deployment
13:00 The vision: mobilizing the masses without dumbing things down
14:30 Impact with returns: challenging the trade-off fallacy
16:00 What’s next: tokenisation, retail regulation, and unlocking access
Watch it here or add it to your episodes on Apple or Spotify. Chapters for easy navigation are available on the Spotify/Apple episode.
Show notes
Rewiring capital for the climate era
Jacqueline van den Ende explains why fixing climate means fixing finance—starting with who gets to allocate capital, and how. Her mission: make investing in the net zero economy open to all.
Democratizing access without compromise
Carbon Equity is not about crowdfunding. It’s about reimagining the LP-GP relationship through a product lens: building infrastructure for trust, clarity, and high-quality deal flow.
Climate action at scale
To meet global targets, trillions must move. Jacqueline’s thesis is clear: the capital is there—it’s just locked behind outdated systems, legacy rules, and fear of change.
A blueprint for mission-driven venture
This is what it looks like to build a business that aligns mission and market. No greenwashing. No trade-offs. Just a clear roadmap to impact—backed by conviction and code.
