€12m · Seed · Software · Munich, Germany
Tendos has raised a €12m Seed round led by Insight Partners to expand its AI platform for building-materials manufacturers. The Munich company said founders of Personio, Forto, Flix and SumUp also participated alongside other founders and industry executives, including former Duravit CEO Stephan Tahy. Tendos plans to use the funding to enter markets beyond Germany, Austria and Switzerland, extend the platform into more sales workflows and reach additional parts of the building-materials value chain.
Manufacturers receive requests through emails, tender portals, specifications and bills of quantities, then have to match each requirement against large product catalogues before preparing a quote. Tendos says its agents identify relevant tenders, extract requirements from incoming documents, map them to a manufacturer’s products, draft quotations and process orders through existing CRM and ERP systems. Human sales teams retain control where technical judgement or approval is needed.
The company says Wilo, Grundfos, Hansgrohe, Spelsberg, KSB and Kermi already use Tendos in core sales processes. It also claims the platform has processed a double-digit-billion-euro volume of quotations. Those are company-reported operating metrics rather than independently audited figures, but they point to a wedge built around an expensive, repetitive workflow rather than a general-purpose assistant.
The commercial test is accuracy inside the workflow
Tendos is trying to become the layer between unstructured customer demand and the systems manufacturers already use to price, quote and fulfil orders. That position can be valuable because product catalogues, technical constraints and exceptions accumulate around each customer’s workflow. It also raises the execution bar: a faster draft only matters if mappings remain accurate across complex catalogues, markets and ERP configurations, and if employees can review conflicts without recreating the manual process.
Insight Partners said it had followed Tendos for a year and highlighted the company’s move from its first customer to working with large manufacturers. The investor’s thesis is that AI placed between the factory floor and the customer can become a system of action for manufacturers. The Seed round gives Tendos room to test that thesis internationally; the useful measure will be whether the platform can preserve product-level accuracy and implementation speed as it moves beyond its initial DACH customer base.


