£3.9m · Other round · Consumer · Sheffield, UK
Tickets for Good has raised a further £3.9m funding round to accelerate international expansion. The round includes NPIF II – Mercia Equity Finance, managed by Mercia Ventures, alongside Shaping Impact Group, Finance Yorkshire, Leansquare and private investors. The Sheffield company plans to add 10 local jobs over the next three years while entering more overseas markets.
Unused capacity is the commercial engine
Tickets for Good distributes surplus allocations from venues, promoters and event partners to NHS workers, teachers, charity staff and people receiving cost-of-living support. Members register for free and pay a nominal transaction fee when they book. For organisers, the proposition is not only social impact: the company says fuller rooms can introduce events to new audiences and generate additional spending on food, drinks and merchandise.
The platform has reached nearly 750,000 verified members and distributed more than 1.25 million tickets since it began trading in 2022, according to Mercia. Impact investor Shaping Impact says more than 1,200 event partners now supply the platform. Tickets for Good doubled revenue in 2025 and already operates in the UK, US, Netherlands, Belgium and Germany.
That traction shows why spare inventory can support a marketplace rather than a one-off giveaway programme. Organisers contribute seats that may otherwise remain empty; Tickets for Good verifies eligible audiences and handles distribution; members gain affordable access without requiring venues to discount their main inventory broadly. The model can therefore align access with attendance and secondary-spend goals, although those commercial benefits are company claims rather than independently reported results.
Expansion means rebuilding both sides
International growth will depend on repeating both halves of that system. Each new market needs enough local supply from venues and promoters, and enough trusted verification partners to create a relevant member base. A larger headline membership number will matter less than the density of usable inventory and eligible demand in each territory.
The company is targeting five-fold growth over the next three years, according to Mercia. That is an ambition, not an achieved result. The useful milestones will be new event-partner commitments, repeat bookings and evidence that Tickets for Good can preserve its access mission while localising eligibility, inventory and distribution market by market.
Sources checked:
Mercia Ventures · Shaping Impact · Tickets for Good · Tech.eu Funding Explorer
